Each year, Downtown Indy Alliance publishes the State of Downtown Community Report, a publication that shares the research, data, and insights guiding decisions that shape downtown Indianapolis.

With major development projects transforming downtown, the 2025 report centered on the theme of progress through construction. The publication also marked the debut of Downtown Indy Alliance’s new brand identity, creating an opportunity to introduce the refreshed brand.

After serving as editorial designer for the 2024 Community Report, I led the design of the 2025 edition, including the cover and 40-page publication. Collaborating across departments and with external partners, I translated complex data and project updates into an engaging report that celebrated a year of growth throughout the Mile Square.